genergraphics, the next generation of marketing


Are you Genergraphically correct?
Please take a minute to answer these quick questions to determine if you are genergraphically correct in your marketing. We will email you your results.

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1. How would you describe Generation-X?
Strongly Independent
Self-reliant
Hard working
Creative
All of the above

2. Is there a 50 Plus market for advertising and marketing?
Yes
No
Maybe
I do not know

3. What best describes Echo Boomer traits?
Individualistic
Self-Inventive
Rewrite the Rules
Killer Lifestyle
Irrelevance of Institutions
Celebrates Diversity
All of the Above

4. The Baby Boomer was born between:
1940 - 1960
1945 - 1968
1946 - 1964
1947 - 1967
1962 - 1976

5. Generation-X was born between:
1966 - 1980
1965 - 1976
1968 - 1973
1964 - 1975
1967 - 1974

6. The Echo Boomer was born between:
1980 - 1996
1978 - 1995
1985 - 2000
1977 - 1994
1979 - 1998

7. Which statement best describes the Baby Boomer generation?
Adult teenager
Ready for retirement
Looks forward to being a senior citizen
Has a big generation gap with their children
Their youth has very little impact on their mind-set today

8. What influences a generation to buy the same product or service as another generation?
Price
Quality
Convenience
Brand loyalty
Fits with the lifestyle of their generation

9. The first global generation is:
Seniors
Forgotten
Baby Boomers
Gen-X
Echo Boomer

10. How many genrations are in the following demographics of 25-54 years of age?
2
1
3
I do not know

End quiz
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